Experience Lab
Empyrean's Experience Lab

Strategic Communications Assessment

Benchmark your benefits communications and identify the biggest opportunities to improve employee understanding, engagement, and action.

Intro
1
Confidence
2
Brand
3
Audience
4
Omnichannel
5
Moments
6
Adoption
7
Optimization
Results

Welcome to Your Benchmark Assessment

This 28-question assessment covers 7 dimensions of benefits communications. Each statement is scored 0–2. Your total score (out of 56) maps to one of four benchmark levels.

0 — Not in place yet
1 — Partially in place
2 — Strong / consistent

* Both fields are required to begin.

SECTION 1
Employee Confidence Index
How well employees understand and act on benefits information
SECTION 2
Benefits Brand Strength
How cohesive and engaging the look and feel is across all touchpoints
SECTION 3
Audience Alignment Score
How well communications match employee populations and needs
SECTION 4
Omnichannel Reach Score
Whether the message reaches employees where they actually pay attention
SECTION 5
Moments That Matter
How prepared you are for OE, new hire onboarding, transitions, and retiree comms
SECTION 6
Adoption & Utilization Momentum
How well communications drive action and use of benefits
SECTION 7
Optimization Readiness
How well you measure, learn, and improve your communications program

Your Benchmark Level

Grade out of 100
This grade reflects your percentage score based on the points earned across all applicable questions. N/A items are excluded from the denominator.

Section Scores

Next Step

Ready to Move the Needle?

Schedule a free 30-minute consultation with the Experience Lab team at Empyrean to walk through your results, identify your biggest opportunities, and build a roadmap that drives real impact.

📅 Schedule My Free Consultation →

No commitment. No pressure. Just clarity.

Assessment Database — Full Record

# Section Statement Score Notes
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